On this episode, Josh sits down with Sergio from Prime Auto Detailing, based just outside San Bernardino, California. This conversation dives into the real challenges of running a solo detailing business—from managing everything on your own to figuring out when and how to raise your prices. They break down what growth actually looks like as a solo operator, the mindset shifts needed to charge what you’re worth, and how to balance quality, sustainability, and profitability.
On this episode, Josh sits down with Sergio from Prime Auto Detailing, based just outside San Bernardino, California. This conversation dives into the real challenges of running a solo detailing business—from managing everything on your own to figuring out when and how to raise your prices.
They break down what growth actually looks like as a solo operator, the mindset shifts needed to charge what you’re worth, and how to balance quality, sustainability, and profitability.
Timestamps:
(00:00) - Intro
(01:07) - Switching to EcoFlow battery for the mobile van
(02:44) - Running a solo detailing business
(07:46) - How Sergio got started in detailing
(11:31) - Solo vs. building a team
(12:27) - The reality of running your own business
(22:36) - The perfectionist mindset in detailing
(35:57) - Is maintenance detailing sustainable?
(43:16) - Raising your prices
(48:31) - Growth and long-term sustainability
(59:10) - Setting client expectations when raising prices
(1:19:16) - Collaborating with others
(1:39:53) - Building core values
Prime Auto Detailing
Website: https://primeautodetailingcc.com/
Instagram: https://www.instagram.com/prime_autodetailing/
Belk Detailing
Website: https://www.belkmobiledetailing.com/
Instagram: https://www.instagram.com/belkdetailing
Road to $1 Million Detailing
Instagram: https://www.instagram.com/roadto1milliondetailing/