On this episode, Josh sits down with Steven Lee of Rogue Marketing to talk about what actually drives results in sales and marketing. They break down the importance of building a solid foundation before running ads, using the right sales strategies, and focusing on educating customers rather than just selling to them. The conversation also highlights how strong communication and genuine rapport with clients can lead to better conversions and long-term success.
On this episode, Josh sits down with Steven Lee of Rogue Marketing to talk about what actually drives results in sales and marketing.
They break down the importance of building a solid foundation before running ads, using the right sales strategies, and focusing on educating customers rather than just selling to them. The conversation also highlights how strong communication and genuine rapport with clients can lead to better conversions and long-term success.
Time Stamps:
(00:00) - Intro
(02:37) - Should New Businesses Run Ads?
(11:49) - Building Online Presence as Your Foundation
(13:34) - End-to-End Congruency in Advertising
(19:35) - Sales Approach for Meta Ads
(23:43) - Google vs Meta Ads
(29:31) - Pricing Strategies and Upselling
(33:46) - Understanding What Your Client Needs
(40:39) - Educating in the Sales Process
(46:38) - Outsourcing a Salesperson
(57:48) - Importance of Communication with Remote Sales Agents
(1:08:59) - Optimizing Campaigns with Offer
Rogue Marketing
Website: https://rogue-marketing.com
Facebook: https://www.facebook.com/BeDifferent.GoRogue
Belk Detailing
Website: https://www.belkmobiledetailing.com/
Instagram: https://www.instagram.com/belkdetailing
Road to $1 Million Detailing
Instagram: https://www.instagram.com/roadto1milliondetailing/