On this podcast, Josh interviews Kevin Heist, owner of Elite Auto Care in Buffalo, NY. Kevin shares his experience as an owner-operator navigating the ups and downs of running a detailing business, including how seasonal changes affect growth, how his business has evolved over time, and the mindset it takes to scale without losing focus. The conversation touches on leadership, sales, customer relationships, and the reality that success in detailing is built just as much on people and systems as it is on the work itself.
On this podcast, Josh interviews Kevin Heist, owner of Elite Auto Care in Buffalo, NY. Kevin shares his experience as an owner-operator navigating the ups and downs of running a detailing business, including how seasonal changes affect growth, how his business has evolved over time, and the mindset it takes to scale without losing focus. The conversation touches on leadership, sales, customer relationships, and the reality that success in detailing is built just as much on people and systems as it is on the work itself.
Time Stamps:
(00:00) - Introduction
(02:49) - How Winter Impacts the Business
(04:55) - Adding New Services (PPF, Tint)
(06:04) - His Wife’s Role in the Business
(08:55) - Kevin’s Day-to-Day
(13:06) - Marketing
(16:42) - Improving Customer Interaction in Sales
(22:18) - Sales Structure & Sales Roles
(28:46) - People Business
(32:32) - Embracing Mistakes
(33:19) - Role of Social Media
(40:03) - Managing Distractions
(49:40) - Setting Customer Expectations
(1:00:00) - What’s Been Most Helpful From the Road to $1 Million Podcast
Elite Auto Care:
Website - https://www.eliteautocarewny.com/
Instagram - https://www.instagram.com/dynamicdetailingsj/
Belk Detailing LLC:
Website - https://www.belkmobiledetailing.com/
Instagram - https://www.instagram.com/eliteautocarewny/
Road to $1 Million
Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A
Instagram: https://www.instagram.com/roadto1milliondetailing/